Top 7 Tools to Transform Your Sales on WhatsApp Business

WhatsApp is the fourth most popular platform for closing sales worldwide. And only in 2022, Brazil, Mexico, Peru, and Colombia led the list of countries with the highest income from WhatsApp Business. Therefore, the rapid emergence of tools to sell via WhatsApp from Latin America is no surprise ⚡

If we think about it, this has significant advantages for businesses in our countries, as we could already have platforms that understand the market firsthand, support in Spanish or Portuguese, and plans tailored to the region.

So if you have a digital business in Latin America, you may be interested in these 7 tools to sell via WhatsApp Business: 

• YaVendió!

• SendPulse

• Walink

• Pency App

• Leadsales

• OlaClick

• Samu.ai

For this top, I have reviewed the websites of each service and analyzed user reviews on TrustPilot, Google Reviews, and Capterra to identify the most outstanding features. I include updated information about prices for a complete comparison.

Let's see the best 7 companies in Latin America with powerful tools for WhatsApp sales 🚀

1.- YaVendió! - AI-powered chatbot specialized in e-commerce sales

YaVendió! is a conversational commerce platform that allows digital businesses to sell 24/7 through WhatsApp. Imagine having a virtual salesperson that responds to your customers, helps them choose products, and manages their orders — all automatically! 

Additionally, with its ability to send content in various formats such as audio, photos, and videos, YaVendió! provides your customers with a smooth and personalized shopping experience.

Triple your e-commerce sales

The most interesting thing about YaVendió is that it not only improves customer service but can also increase your sales up to three times. According to Dashly, businesses that use AI chatbots show up to 3x more conversion in sales than those with only a website. This is due to the direct and personalized interaction of conversational commerce. 

Want to see how it works? Receive a demo of YaVendió! on your WhatsApp 🎁

Main features

• 24/7 virtual seller: Will immediately respond to your customers and guide them through the purchase process. You won't miss a sales opportunity — even outside of business hours.

• Automated workflow: YaVendió automates every step of the sales process, from the initial greeting to transaction closure. This allows your business to manage multiple conversations simultaneously during peak seasons without increasing personnel.

• Dashboard with statistics: You can monitor all the conversations and get detailed reports on interactions and your sales.

• Automatic offers and reminders: The platform uses AI to send personalized promotions and reminders to your customers.

• Integration with WhatsApp and your other channels: The tool can integrate to respond to your messages on WhatsApp, Facebook, Instagram, and your website chat.

Prices

• Free Plan for businesses just starting.

• Starter Plan at USD 49/ month for growing businesses.

👉 Learn more about each YaVendió! plan here 🚀

2.- Sendpulse - Traditional chatbot for businesses

Rating: 4.6/5 ⭐ (611 reviews)

SendPulse is a marketing automation platform that allows you to create WhatsApp chatbots. Its mission is to help businesses better communicate with their customers through automatic responses and personalized messages. 

With its intuitive online editor, it's simple to design conversational flows to respond 24/7 without hassle. Plus, you can integrate it with other tools to manage campaigns and data.

In summary, SendPulse chatbots make customer service faster and help businesses collect valuable information about their users. This also allows for effective segmentation and personalization in future marketing campaigns. 

Main features

• Drag and drop editor: Allows message flow creation without the need for technical knowledge.

• CRM integration: Keeps organized customer information to personalize campaigns.

• Automated flows: You can set up messages based on user actions or keywords.

• Message templates: Use pre-designed templates aligned with WhatsApp guidelines to facilitate conversations.

• Analysis and reports: You will have metrics on chatbot performance and customer interaction.

Prices

• Basic version: Free with a maximum of 10,000 messages per month.

• PRO version: Between USD 10 and USD 3,215 per month (Depending on your number of subscribers)

3.- Walink - Contact link creator for WhatsApp

Wa.link is the #1 tool for creating short WhatsApp links. Now, anyone interested in your products can start a conversation with you without needing to save your number. This facilitates communication with your customers by eliminating unnecessary steps. Additionally, each link comes with a QR code.

Among the most interesting features of wa.link is the customization of your links with predefined messages. It also offers premium options for having a multilink page and accessing statistics on link usage. 

In short, Wa.link not only simplifies contact but also provides valuable tools to better understand how people interact with your business.

Main features

• Free link generation: Allows link creation at no cost and without registration.

• Link customization: You can add predefined messages and emojis.

• QR code: Each generated link includes a downloadable QR code.

• Custom domain (Premium): Option to create links with the business name (e.g., wa.link/MyBusiness).

• Click analysis (Premium): Access to metrics on link performance.

• Multi-agent system (Premium): Ability to manage multiple WhatsApp lines from a single link.

Prices

• Free version

• Premium Plan: From USD 6 per year per link

You may be interested in: Quick guide to selling via WhatsApp

4.- Pency App - An online store for your business 

Rating: 4.6/5 ⭐ (77 reviews)

Pency App is a platform that allows you to create your own online store without technical complications. Its main focus is to help you manage sales and orders through WhatsApp, enabling you to maintain direct contact with your customers. 

Thanks to its intuitive design, you can quickly upload products and manage your digital catalog. Additionally, Pency doesn't charge sales commissions, making it an attractive option for those just starting.

The tool adapts to different types of businesses and offers a free plan. However, this plan has a limit on the number of products you can display. If you need more functionalities, there are premium plans that include advanced features such as integration with Facebook and Instagram Shop and detailed sales statistics.

Main features

• Catalog management: Upload products with up to 4 images and create promotions.

• No sales commissions: Does not charge commissions on transactions made.

• Store customization: Adapt the design to the visual identity of your business.

• Flexibility in payments: Offers multiple payment options like cash and Mercado Pago.

• Sales statistics: Access reports about performance and visits to your store.

Prices

• Free plan

• Initial plan: USD 3 per month

• Business plan: From USD 4 per month

• Premium plan: From USD 8 per month

5.- Leadsales - CRM for WhatsApp 

Rating: 3.7/5 ⭐ (148 reviews) 

Leadsales is a CRM designed to integrate and manage customer communication through WhatsApp, Facebook, and Instagram. Its mission is to simplify the sales process, allowing companies to organize their interactions and improve customer service. 

The interesting thing about Leadsales is that you can create personalized sales funnels to follow the progress of your prospects from the first contact to closing. 

Additionally, it has functions like automatic lead assignment among team members and message scheduling, which helps maintain constant communication with customers without being present all the time. 

Main features

• Personalized sales funnels: Organize and manage the progress of your prospects throughout the sales cycle.

• Automatic assignment: Distribute leads among available agents to ensure efficient follow-up.

• Message scheduling: Send reminders and important messages at the right time.

• Centralization of chats: Group all interactions into a single platform.

Prices

• Monthly plan: USD 83.99 per month (USD 7 for the first 14 days)

6.- OlaClick - WhatsApp order system for restaurants 

Rating: 3.8/5 ⭐ (23 reviews)

OlaClick is a platform designed to help restaurants and food businesses manage their digital menu and orders. With just one click, you can activate your online menu and have your customers place orders through WhatsApp. The interface is so easy to use that you don't need to be a tech expert to make the most of it.

It also offers various functions that facilitate restaurant management, from a point-of-sale system to inventory control. You can customize your menu, manage home deliveries, and analyze sales progress with detailed reports.

In our opinion, OlaClick is a great option for entrepreneurs in the gastronomic sector looking to digitize their business.

Main features

• Interactive digital menu: Create attractive and easy-to-navigate menus.

• WhatsApp order system: Allows your customers to place orders directly from the app.

• Inventory control: Keep detailed tracking of ready and not ready dishes.

• Analytical reports: Access data on sales and most popular products.

• Delivery system (Paid plans): Manage home deliveries without intermediaries.

Prices

• Start plan: Free (after 1 year you must upgrade to one of the paid plans)

• Advanced plan: USD 7 / month

• Premium plan: USD 19 / month

7.- Samu.ai - AI assistant for sales teams 

Rating: 4.7/5 ⭐ (15 reviews)

Samu.ai is a tool driven by artificial intelligence that helps sales teams analyze and optimize their video calls. By recording and studying interactions, Samu provides detailed reports to understand what aspects are working and which need improvement. This means that, instead of relying on assumptions, your team can make informed, strategic decisions to close more sales.

The great thing about Samu is that it not only simplifies the follow-up process but also saves time by automating tasks such as call transcription and note creation for the CRM. Additionally, it integrates easily with tools like Google Meet and WhatsApp, allowing sellers to capture key data without interrupting their workflow.

Main features

• Call recording and transcription: Capture all your video calls to review them when needed.

• Intelligent analysis: Gain insights into each seller's performance and areas for improvement.

• Sales-focused summaries: Receive clear summaries highlighting the most important points of each call.

• CRM integration: Easily and instantly connect Samu with your current system.

• Daily reports: Get reports on the status of your sales pipeline and recommendations.

Prices

• Basic plan: USD 40 per month per user (minimum 3 users) 

• You can request a free 10-day trial

Now, how to choose your next tool to sell via WhatsApp?

We have seen 7 incredible tools with various benefits for selling via WhatsApp. If you're asking which one you should choose, I cannot give you a unique answer because it depends on what your business needs. But here are five aspects to consider that can help you in making that important decision:

Ease of use 🕓

When acquiring a new service, you want you and your team to start using it as soon as possible. Therefore, consider the factor of the learning curve. 

Currently, many tools emphasize the usability of their platform and the user experience. Therefore, make sure to check how intuitive the interface is or inquire about training for your team and how involved they must be for the tool to work correctly on a day-to-day basis.

Compatibility and quick integration ⚡

This is essential. The service you choose must be able to integrate easily and quickly with the other tools in your sales flow. In your first contact with the potential provider, mention what other platforms your team uses and investigate how their tool for selling via WhatsApp can enhance the performance of these. 

High value for your business 💰

It's very common to be dazzled by low prices, but sometimes cheap options can bring expenses in the long term. And is that truly a saving? Therefore, the recommendation here is not to focus 100% on the tool's cost. It's an important point, yes, but we must also consider the value generated. 

How to evaluate this if you're not yet a client? First, identify your business's most significant pain and if this aligns with the tool's primary function. This ensures you are solving what will bring the greatest value. Then, review client testimonials, their results, and ask yourself: Is this the impact you need in your business to directly increase profits?

Excellence in customer service 🤝

When it comes to services, you want to ensure your team will have the necessary and immediate support when there's a problem. Perhaps the sales process is not the ideal time to assess this aspect, but you can check reviews or testimonials from other customers and see if they mention the customer service experience. Another way is by using free periods, days with reduced costs, or demos of the tool to closely know how the provider responds when you report issues.

Focus on your industry 🌟

A factor not always mentioned but can make a difference is the specialization of the provider in your industry. There are often unique challenges in your niche, and a tool addressing those problems impacting you directly is a great advantage. For example, Olaclick focuses on gastronomic enterprises, while YaVendió! specializes in e-commerce businesses.

Try YaVendió!, the AI chatbot for your e-commerce 

Sometimes the best way to know if a tool is right for your team is seeing it in action. At YaVendió!, we have trained our chatbot with the same technology we offer to our clients. So you can try everything we can do for your business! Chat for free with YaVendiosita on WhatsApp. 🤖