Ecuador E-commerce Calendar: Commercial Dates 2025

Discover the key commercial dates in Ecuador and get ready to attract more customers to your business 🚀

In this article, the team at YaVendió! has listed the most important dates for e-commerce in Ecuador. These are the dates when Ecuadorians look to take advantage of offers and make more purchases. Perfect for doubling your sales intelligently!

Additionally, to ease the process, download the E-commerce Calendar of Ecuador 2025 for free. With this, you can plan your campaigns, launch irresistible promotions, and connect with buyers at strategic moments of the year.

Download here your E-commerce Calendar 2025:

E-commerce Calendar 2025: The most important commercial dates in Ecuador

January

January 6: Epiphany

This is an excellent date to sell products for the children at home such as toys, sweets, clothes, or technology items. Emphasize the magic of the holiday and create visual campaigns that attract families looking for gifts for their children.

January 29: Chinese New Year

Ecuador joins the celebration! It is the second opportunity for your business to sell products related to charms and amulets, but now about China. Take advantage of social media to join the trend and increase your brand traffic. Highlight Chinese culture and traditions on this date.

February

February 14: Valentine's Day

Elevate the euphoria of love and friendship with promotions that ignite passions in products such as gifts, flowers, travel, and special dinners. It is a busy date, so seek to stand out by offering quality and punctuality. Highlight love and emotional connection in your campaigns.

March

March 3 to 4: Carnaval

Take advantage of the season to offer deals on travel, tourism, and entertainment products. Tourist packages and promotions of beauty products are in high demand. Highlight the fun of the season and use vibrant colors in your campaigns to attract buyers preparing for the celebration.

March 8: International Women's Day

It is an opportunity to offer special promotions on products that empower and celebrate women. From beauty items, fashion, or wellness, highlight women-led brands. Be sure to include supportive and empowering messages in your campaigns.

March 15: World Consumer Rights Day:

Reward your customers! This day in Ecuador has become an opportunity to offer special discounts. Reward your customers' loyalty and create awareness campaigns about consumer rights.

April

April 13 to 20: Holy Week

A fantastic date if your business is linked to travel, relaxation, or spiritual activities outside the home. Convey a message of family relaxation. You can also create offers for those who take these days to prepare their vacations.

April 22: Earth Day 

Many e-commerce brands can use this date to launch sustainability campaigns, offering ecological, recyclable products, or promoting brands with environmental commitment.

May

May 11: Mother's Day

A date with high commercial demand in Ecuador. Take advantage to offer promotions from jewelry to dinners. You can extend the offers throughout the month and provide a variety of gift options. Remember to reinforce your customer service to not lose any sales. Personalize special packages to make mothers feel even more special.

June

June 5: World Environment Day

It is your second opportunity to highlight brands of ecological products such as natural cosmetics, vegan food, clothing, and recyclable items. Offer special deals and raise awareness about caring for the planet.

June 15: Father's Day

Spread family emotion. Highlight exclusive deals or combos, such as “buy 2 and get 20% off”. On products ranging from tools, clothing, board games, sports, travel, and family fun. Don't forget to evoke in your message the bond between fathers and children. 

June 28: International LGBT Pride Day

If you want to show your support for the LGBT community from empowerment, present success stories from representatives in different sectors. You can sell themed products and offer recreational events that support unity.

July

July 15: Amazon Prime Day 

Although it is a global event centered on Amazon, e-commerces in Ecuador take advantage of launching products with discounts. Use strategies like 'limited time offer', email marketing, and social media to promote your deals and attract more customers.

August

August 3: Children's Day

One of the most important dates for e-commerce in Ecuador, celebrate it with special deals on toys and products for children. Create fun promotions, such as themed packs or discounts on popular items. Let the little ones be the stars!

August 10: Ecuador Independence Day

Take advantage of the patriotic spirit and offer special discounts on Ecuadorian products. Highlight local items such as crafts or typical food, and create promotions with free shipping or themed packs. Connect with your customers through national pride!

September

September 2: Education Month

It is the day that students from the Amazonian highlands of Ecuador return to classes. Make your business stand out by offering discounts on school supplies, books, and educational materials. Create special promotions for students and teachers.

October

October 9: Independence of Guayaquil 

Join the celebration by offering special promotions on emblematic products of the city. Give discounts and highlight the best of Guayaquil in your store. Make your customers feel proud of their city!

October 31: Halloween

From costumes to makeup. Join the Halloween celebration with innovative proposals for decoration, makeup tutorials where you sell your products. Take advantage of the spooky theme to make viral videos of your products. 

November

November 1 and 2: Day of the Dead

Floral arrangements are the star here. Offer packages with commemorative designs and accessible promotions. Religious products for altars are requested, so create beautiful options. Offer what is needed to pay tribute to their loved ones.

November 11: Singles Day

A date of Chinese origin that Ecuador celebrates with enthusiasm. Sell products to celebrate singleness as a moment to pamper oneself. Create fun and personalized promotions from video games, clothing, makeup, travel, and more.

November 18 to 20: Cyber Days*

Prepare your business with irresistible deals and exclusive promotions. Strengthen visibility on social media and use email marketing to keep your customers informed. Do not forget to offer a fast and secure shopping experience!  

November 28: Black Friday

Your moment has arrived! The big day of super offers worldwide. Prepare impactful promotions and differentiate yourself from others with an aggressive campaign that sets you apart from your competition and reaches your target audience.

December

December 1: Cyber Monday**

Create irresistible offers on popular products and special promotions. To boost sales, use countdown timers on your website to create urgency. Consider adding free shipping or volume promotions to incentivize more purchases.

December 25: Christmas

Personalize special offers and packaging so that your products feel the Christmas touch. Offer discounts on popular products and promotions such as “buy one and get another at a discount”. Remember that the shopping experience should be festive.

December 31: New Year's Eve

New Year, new opportunities! Create limited-time promotions for the last days of the year and highlight products that help your customers start the year off on the right foot. Also, you can offer coupons for future purchases.

*Extension and date subject to variation by the Ecuadorian Chamber of Electronic Commerce.

**Date subject to variation by Chamber of Commerce of Guayaquil