Jan 8, 2025
2025 E-commerce Calendar: Commercial Dates for Peru
Boost your e-commerce in Peru in 2025. Discover key dates and download the calendar to maximize your online results.
YaVendió Team
Discover key commercial dates to boost your digital marketing campaigns and make the most of your sales opportunities 🚀
If you have an online store or sell over the internet, this article is for you. At YaVendió, we have listed all the important dates for the e-commerce industry in Peru with recommendations on how to leverage them to maximize your results.
Additionally, we give you as a gift the e-commerce Peru calendar (downloadable) so you can plan your commercial strategies in advance.
Ready to boost your online sales in 2025?
2025 Calendar: Important Commercial Dates for the E-Commerce Industry in Peru
January
January 1 to 15: New Year Sales
Perfect for clearing end-of-year stock and attracting your customers with irresistible discounts.
January 20: Blue Monday
Although it's considered the saddest day of the year, you can use it to your advantage. Offer products that lift the spirit, such as self-care items, books, or subscriptions to streaming services.
January 29: Chinese New Year
This is an ancient celebration full of traditions and symbolism. You can use it to promote Asian products, like decorations, typical food, clothing, and items related to good luck. Include elements of Chinese culture in your campaigns, such as red and gold colors and zodiac animals.
February
February 14: Valentine's Day
A classic! Prepare campaigns focused on gifts for couples, from chocolates and flowers to romantic experiences.
February 17: Back to School Campaigns Begin
Though it may seem early, you can start promoting your school products during this time to get ahead of the competition.
March
March 8: International Women's Day
This day is a perfect opportunity to show your support for gender equality and connect with your female audience. Celebrate your female clients with special discounts and highlight the actions your brand has taken in its commitment to female empowerment.
March 24 to 27: Cyber Days*
Cyber Days in Peru are one of the most important online shopping events of the year. Make sure you have your best offers ready and promote them intensely on social media and through email marketing.
April
April 13 to 20: Holy Week
Holy Week is a time of reflection and rest for many Peruvians. Take this opportunity to offer promotions on travel, gastronomy, and entertainment items. Don't forget to offer options for enjoying at home, like movies, books, and board games.
May
May 11: Mother's Day
Mother's Day is an ideal date to connect emotionally with your female clients. Create special campaigns that highlight love and gratitude towards mothers. Offer discounts on personalized gifts and a wide range of beauty, wellness, and technology products.
June
June 15: Father's Day
Surprise dads with special gifts for Father's Day. Prepare a special section with gifts like sports items, adventure experiences, personal care products, and items related to their hobbies.
June 16: Cyber Wow*
Another important event for e-commerce! Prepare exclusive discounts, promotions, and special content for this day. It's a unique opportunity to boost sales and attract new customers.
June 28: International LGBT Pride Day
Celebrate diversity and inclusion with products and campaigns that reflect the values of the LGBT+ community. Offer special discounts on related products and support organizations that promote human rights.
July
July 6: Teacher's Day
Thank teachers for their work with discounts on books, school supplies, educational technology, and education-related experiences.
July 28 and 29: Independence Day
Celebrate Peru's independence with special promotions on Peruvian products, such as crafts, textiles, gastronomy, and beverages. Create campaigns that highlight national pride and promote local consumption.
August
August 17: Children's Day
Children's Day is an opportunity to connect with families and offer products and services focused on children. Discounts on toys, children's clothing, children's books, family experiences, and everything related to the children's world are excellent options.
August 26: Grandparent's Day
Grandparent's Day is an excellent time to recognize the importance of elders in our lives. Offer promotions on products and services that allow them to enjoy their free time, such as easy-to-use technology, wellness products, travel, and experiences they can share with their grandchildren.
August 29: Gamer's Day
If you have products related to video games, this is your opportunity. Offer discounts on consoles, games, and gaming accessories.
September
September 23: Start of Spring
Ideal for seasonal products. Offer discounts on spring clothing and accessories, such as floral dresses, sandals, hats, and sunglasses. You can also promote beauty and personal care products with natural ingredients and floral scents, perfect for the season.
October
October 31: Day of the Creole Song
Celebrate Peruvian music! Provide discounts on musical instruments, books about Creole music, and musical experiences. It's an opportunity to connect with national identity and attract an audience interested in Peruvian culture.
October 31: Halloween
Get ready for a night of terror! Halloween is a perfect opportunity to increase your sales and have fun with your customers. Decorate your online store and create special promotions on costumes, makeup, and sweets. Don't forget to share fun content to engage your followers.
November
November 10 to 14: Cyber Days*
The last edition of the year! Thousands of stores offer incredible discounts on a wide variety of products. Ride the wave with your best promotions this week.
November 11: Singles' Day
This date originating in China has become a mega global shopping event with enormous sales potential. Take advantage by offering irresistible discounts to enhance your brand's visibility and boost your online business.
November 28: Black Friday
Black Friday is the most anticipated discount event of the year. Prepare irresistible offers and take advantage of the generated anticipation to boost the sales of your online store.
December
December 1: Cyber Monday
Perfect for last-minute deals. Cyber Monday has become a strategic opportunity to move your December stock with a sense of urgency. Additionally, the season ensures a great reception for all types of promotions.
December 25: Christmas
In the most magical time of the year, consider delivery times and a variety of products so your customers have a unique shopping experience.
December 31: New Year's
Before the year ends, boost sales of party and celebration products.
(*) Dates subject to change by the Chamber of Commerce of Lima (CCL)
Discover key commercial dates to boost your digital marketing campaigns and make the most of your sales opportunities 🚀
If you have an online store or sell over the internet, this article is for you. At YaVendió, we have listed all the important dates for the e-commerce industry in Peru with recommendations on how to leverage them to maximize your results.
Additionally, we give you as a gift the e-commerce Peru calendar (downloadable) so you can plan your commercial strategies in advance.
Ready to boost your online sales in 2025?
2025 Calendar: Important Commercial Dates for the E-Commerce Industry in Peru
January
January 1 to 15: New Year Sales
Perfect for clearing end-of-year stock and attracting your customers with irresistible discounts.
January 20: Blue Monday
Although it's considered the saddest day of the year, you can use it to your advantage. Offer products that lift the spirit, such as self-care items, books, or subscriptions to streaming services.
January 29: Chinese New Year
This is an ancient celebration full of traditions and symbolism. You can use it to promote Asian products, like decorations, typical food, clothing, and items related to good luck. Include elements of Chinese culture in your campaigns, such as red and gold colors and zodiac animals.
February
February 14: Valentine's Day
A classic! Prepare campaigns focused on gifts for couples, from chocolates and flowers to romantic experiences.
February 17: Back to School Campaigns Begin
Though it may seem early, you can start promoting your school products during this time to get ahead of the competition.
March
March 8: International Women's Day
This day is a perfect opportunity to show your support for gender equality and connect with your female audience. Celebrate your female clients with special discounts and highlight the actions your brand has taken in its commitment to female empowerment.
March 24 to 27: Cyber Days*
Cyber Days in Peru are one of the most important online shopping events of the year. Make sure you have your best offers ready and promote them intensely on social media and through email marketing.
April
April 13 to 20: Holy Week
Holy Week is a time of reflection and rest for many Peruvians. Take this opportunity to offer promotions on travel, gastronomy, and entertainment items. Don't forget to offer options for enjoying at home, like movies, books, and board games.
May
May 11: Mother's Day
Mother's Day is an ideal date to connect emotionally with your female clients. Create special campaigns that highlight love and gratitude towards mothers. Offer discounts on personalized gifts and a wide range of beauty, wellness, and technology products.
June
June 15: Father's Day
Surprise dads with special gifts for Father's Day. Prepare a special section with gifts like sports items, adventure experiences, personal care products, and items related to their hobbies.
June 16: Cyber Wow*
Another important event for e-commerce! Prepare exclusive discounts, promotions, and special content for this day. It's a unique opportunity to boost sales and attract new customers.
June 28: International LGBT Pride Day
Celebrate diversity and inclusion with products and campaigns that reflect the values of the LGBT+ community. Offer special discounts on related products and support organizations that promote human rights.
July
July 6: Teacher's Day
Thank teachers for their work with discounts on books, school supplies, educational technology, and education-related experiences.
July 28 and 29: Independence Day
Celebrate Peru's independence with special promotions on Peruvian products, such as crafts, textiles, gastronomy, and beverages. Create campaigns that highlight national pride and promote local consumption.
August
August 17: Children's Day
Children's Day is an opportunity to connect with families and offer products and services focused on children. Discounts on toys, children's clothing, children's books, family experiences, and everything related to the children's world are excellent options.
August 26: Grandparent's Day
Grandparent's Day is an excellent time to recognize the importance of elders in our lives. Offer promotions on products and services that allow them to enjoy their free time, such as easy-to-use technology, wellness products, travel, and experiences they can share with their grandchildren.
August 29: Gamer's Day
If you have products related to video games, this is your opportunity. Offer discounts on consoles, games, and gaming accessories.
September
September 23: Start of Spring
Ideal for seasonal products. Offer discounts on spring clothing and accessories, such as floral dresses, sandals, hats, and sunglasses. You can also promote beauty and personal care products with natural ingredients and floral scents, perfect for the season.
October
October 31: Day of the Creole Song
Celebrate Peruvian music! Provide discounts on musical instruments, books about Creole music, and musical experiences. It's an opportunity to connect with national identity and attract an audience interested in Peruvian culture.
October 31: Halloween
Get ready for a night of terror! Halloween is a perfect opportunity to increase your sales and have fun with your customers. Decorate your online store and create special promotions on costumes, makeup, and sweets. Don't forget to share fun content to engage your followers.
November
November 10 to 14: Cyber Days*
The last edition of the year! Thousands of stores offer incredible discounts on a wide variety of products. Ride the wave with your best promotions this week.
November 11: Singles' Day
This date originating in China has become a mega global shopping event with enormous sales potential. Take advantage by offering irresistible discounts to enhance your brand's visibility and boost your online business.
November 28: Black Friday
Black Friday is the most anticipated discount event of the year. Prepare irresistible offers and take advantage of the generated anticipation to boost the sales of your online store.
December
December 1: Cyber Monday
Perfect for last-minute deals. Cyber Monday has become a strategic opportunity to move your December stock with a sense of urgency. Additionally, the season ensures a great reception for all types of promotions.
December 25: Christmas
In the most magical time of the year, consider delivery times and a variety of products so your customers have a unique shopping experience.
December 31: New Year's
Before the year ends, boost sales of party and celebration products.
(*) Dates subject to change by the Chamber of Commerce of Lima (CCL)
Jan 8, 2025
Discover More
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Bring the magic to your sales TODAY!
Bring the magic to your sales TODAY!
Bring the magic to your sales TODAY!
@2024 YA VENDIO - All rights reserved
@2024 YA VENDIO - All rights reserved
